How It Works & Transparency

How It Works & Transparency

How We Work With Brands

At Atlas Events Group, we make it simple for emerging and established brands to succeed at fairs and festivals without the heavy lifting. Our process is designed to give you maximum visibility, growth potential, and peace of mind.

Phase 1 – Trial Partnership (1–3 Shows | Profit Split)

  1.  Profit Split: 60% Brand / 40% Atlas

  2.  Profit = Gross Sales – Booth Fee

  3.  Atlas covers all other costs: travel, lodging, staffing, logistics.

  4.  After each show you receive:

    • A detailed report (sales, attendance, booth performance, inventory counts)

    • Settlement payout within 7 days

    •  This is a low-risk way to test if shows are the right fit for your brand.

Phase 2 – Wholesale Partnership

  1. Atlas purchases your product upfront at wholesale rates.
  2. Atlas assumes risk for unsold inventory.
  3. Shows continue under your branding and presence.
  4. You receive performance reporting and steady wholesale orders.
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Transparency & Communication

  • Dedicated email address for your brand (e.g. yourbrand@atlaseventsgroup.com)

  • Atlas handles applications, promoter communication, confirmations, and updates.

  • You get full access to see applications, event details, and communications anytime.

  • You stay informed and in control at every step.

Book a Discovery Call